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TOEFL IELTS BNC: 6405 COCA: 6076

slogan

noun
/ˈsləʊɡən/
/ˈsləʊɡən/
(also informal tag line)
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  1. a word or phrase that is easy to remember, used for example by a political party or in advertising to attract people’s attention or to suggest an idea quickly标语;口号
    • an advertising slogan广告口号
    • a campaign slogan竞选口号
    • The crowd began chanting anti-government slogans.人群开始反复高呼反政府口号。
    Extra Examples
    • T-shirts bearing anti-war slogans印有反战口号的 T 恤衫
    • The ‘freedom to learn’ has become just another one of the government's empty slogans.“学习自由”已成为政府另一个空洞的口号。
    • The Left was still spouting old Marxist slogans.左翼仍在呼喊着陈旧的马克思主义口号。
    • The principle is summed up by the slogan ‘Trade, not aid’.这个原则概括为一句口号,即“要贸易,不要援助”。
    • They fought the election on the slogan ‘The time has come’.他们以“恰逢其时”为口号竞选。
    • They protested under the slogan ‘When women stop, everything stops!’他们以“没有女性,万事皆休”为口号进行抗议。
    Topics Politicsb2, Businessb2
    Oxford Collocations Dictionaryadjective
    • catchy
    • snappy
    • popular
    verb + slogan
    • coin
    • come up with
    • invent
    slogan + verb
    • go
    • say
    preposition
    • on the slogan
    • under a/​the slogan
    • slogan for
    See full entry
    Word Originearly 16th cent.: from Scottish Gaelic sluagh-ghairm, from sluagh ‘army’ + gairm ‘shout’.

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